• Takes yellow stains out as it brightens hair of all colours. • A concentrated, whitening shampoo formulated to add brightness to Blacks, Whites, Chestnuts, Bays, Browns, Roans and Palominos. • It has instant "cold water sudsing action", deep cleans and is easy to rinse out. • It can be used multiple times a day without drying hair. • Sun Fade Brighteners have been added. • It is Allergy Tested and Dermatologist Reviewed and can be used on Horse, Human, Livestock and Pets.